Email Verified Karl Salimu
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Member since March 24, 2020


I have more than 8 years of experience in the digital space working for organizations in various industries.


Digital Marketing Strategist

  •  Digital Elements
  •  Jun 2018 - Present

Ensure the client's brand message is strong and consistent across all channels and marketing efforts.
Analyze consumer behavior and determine customer personas and develop targeted
Planning, directing, and coordinating marketing efforts.
Monitor competition (pricing, services, and features).
Coordinate client's sales and marketing efforts to boost brand awareness.
Craft strategies for all Marketing teams, including Digital and Creative.
Oversee social media strategy and implementation.
Recruitment and selection of new members of the marketing team.
Work closely with other heads of departments on company projects.
Making sure that brand guidelines are adhered to in all marketing activities across the
Track key marketing performance metrics and tools to provide market research, forecasts,
competitive analyses, campaign results, and consumer trends in order to translate results
into actionable insights for the marketing team.